Full Job Description
Job Title: Digital Content Strategist
Location: Lowell, Massachusetts
Company: Amazon
Are you passionate about crafting engaging digital content strategies that connect with audiences and drive business growth? Amazon seeks a talented Digital Content Strategist to join our dynamic team in Lowell, Massachusetts. As a key player in our mission to be Earth’s most customer-centric company, you will leverage your expertise to create compelling content that resonates with our diverse customer base.
About Amazon
Amazon is a global leader in e-commerce and cloud computing, continually redefining innovation across industries. With a commitment to customer-first approaches, we strive to make every shopping experience enjoyable and efficient. By joining our Lowell team, you become a part of a company that values out-of-the-box thinking, diversity, and growth.
The Role
As a Digital Content Strategist, you will oversee the development and implementation of content marketing strategies that enhance our online presence and engage our target audience. You will collaborate with cross-functional teams to ensure that all digital content aligns with our brand voice and marketing goals. If you're ready to take your career to the next level and make an impact, we want to hear from you!
Your Key Responsibilities
- Create and execute comprehensive content strategies across multiple digital platforms.
- Conduct thorough market research to identify trends and target audiences.
- Develop engaging content that reflects Amazon’s mission and core values.
- Optimize all online content for SEO, ensuring a strong digital presence.
- Collaborate with designers, developers, and marketing teams to produce cohesive marketing campaigns.
- Monitor content performance using analytics tools, adjusting strategies as needed.
- Manage content calendars and ensure timely delivery of marketing materials.
- Work closely with social media teams to enhance cross-platform strategies.
- Foster strong relationships with relevant stakeholders to ensure alignment and support for content initiatives.
- Continuously assess and refine content strategies in response to market insights and consumer feedback.
Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.
- A minimum of 3-5 years of experience in digital content strategy or a similar role.
- Proficient in SEO best practices and analytics tools, such as Google Analytics and SEMrush.
- Strong understanding of CMS platforms and HTML/CSS basics.
- Exceptional writing, editing, and communication skills.
- Proven ability to work collaboratively in a fast-paced, team-oriented environment.
- Creative thinker with a passion for storytelling and audience engagement.
- Ability to manage multiple projects simultaneously and meet tight deadlines.
Why Join Us?
At Amazon, we believe in nurturing talent and providing opportunities for growth. As a Digital Content Strategist in Lowell, you will enjoy:
- A competitive salary plus performance-based bonuses.
- Comprehensive health and wellness benefits.
- Employee discounts on a range of Amazon products and services.
- Access to continuous learning and career development programs.
- A work environment that promotes work-life balance.
Our Culture
Amazon’s culture is built on a commitment to customer obsession and inventiveness. We encourage our employees to challenge the status quo, think big, and always be curious. Your ideas will be valued and embraced, with diverse perspectives contributing to always finding the best solutions for our customers.
Application Process
If you are ready to become part of an innovative team and contribute to a global brand, we would love to hear from you! Please submit your resume along with a cover letter detailing your relevant experience and your vision for digital content strategy at Amazon.
Join us at Amazon in Lowell!
Embark on an exciting journey where your skills contribute to shaping the future of digital content. Apply today and let's make history together by providing extraordinary experiences for our customers.
Amazon is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All employment decisions are made based on qualifications, merit, and business needs.